AMA Journal of Ethics®

Illuminating the art of medicine

Journal of Ethics Header

AMA Journal of Ethics®

Illuminating the art of medicine

Virtual Mentor. June 2006, Volume 8, Number 6: 357-436.

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June 2006 Contents

Sound Prescribing

Ethics Poll

1. Do you think it is possible for the pharmaceutical industry to fund continuing medical education for physicians and keep marketing separate from educating?
2. Patients sometimes request treatment that their physicians regard as non-effective, e.g., a vitamin B-12 injection for energy. In such cases, the physician should:
3. The most apt description of direct-to-consumer drug ads is that, on the whole, they are:

From the Editor

Rx for Physician Prescribing Practices
Jennifer Reenan
Full Text | PDF
Virtual Mentor. 2006; 8:359-361.

Educating for Professionalism

Clinical Cases

Unnecessary Antibiotics
Commentary by Johathan A. Finkelstein
Full Text | PDF
Virtual Mentor. 2006; 8:362-366.

Hidden Costs of Free Samples
Commentary by Richard Adair
Full Text | PDF
Virtual Mentor. 2006; 8:367-371.

The Gift-Giving Influence
Commentary by Frederick S. Sierles
Full Text | PDF
Virtual Mentor. 2006; 8:372-376.

Prescribing Placebos
Commentary by Perry G. Fine
Full Text | PDF
Virtual Mentor. 2006; 8:377-380.

Journal Discussion

Patent (and Public Health) Pending
Philip A. Perry
Full Text | PDF
Virtual Mentor. 2006; 8:387-391.

Medical Education

E-Prescribing
Jorge G. Ruiz and Brian Hagenlocker
Full Text | PDF
Virtual Mentor. 2006; 8:381-386.

Clinical Pearl

Clinical Manifestations of Vitamin B-12 Deficiency
Jennifer Reenan
Full Text | PDF
Virtual Mentor. 2006; 8:392-396.

Law, Policy, and Society

Health Law

Neurontin and Off-Label Marketing
Christian J. Krautkramer
Full Text | PDF
Virtual Mentor. 2006; 8:397-402.

Policy Forum

Reputation, Gatekeeping, and the Politics of Post-Marketing Drug Regulation
Daniel Carpenter
Full Text | PDF
Virtual Mentor. 2006; 8:403-406.

Medicine and Society

Direct-to-Consumer Drug Ads, Patient Autonomy, and the Responsible Exercise of Power
Richard L. Kravitz and Jodi Halpern
Full Text | PDF
Virtual Mentor. 2006; 8:407-411.

Op-Ed and Correspondence

Op-Ed

"This May Sting a Bit": Cutting CME's Ties to Pharma
Adriane Fugh-Berman and Sharon Batt
Full Text | PDF
Virtual Mentor. 2006; 8:412-415.

Independence in Continuing Medical Education
Murray Kopelow
Full Text | PDF
Virtual Mentor. 2006; 8:416-419.

Resources

Suggested Readings and Resources
PDF
Virtual Mentor. 2006; 8:420-434.

About the Contributors
Full Text | PDF
Virtual Mentor. 2006; 8:435-436.